| ★ |  These dupes were the crème de la crème of 2025 —we love affordable options over here! | Sarah Palmyra @sarahpalmyra | 65.5K | Estados Unidos | |
| 4 |  2025 it girl makeup tutorial | Madison Sarah @madisonsarah | — | Reino Unido | 90 |
| 12 |  Top 5 products I will *ALWAYS* repurchase @loccitaneenprovence #loccitanepartner #makeup #beauty | | — | Estados Unidos | 89 |
| 17 |  Liquid liner my biggest opp 😔 | | — | — | 89 |
| 20 |  CLINIQUE BLACK HONEY DUPE!! @maybellinenewyork GLAZE OIL BALM AÇAÍ GLAZE 008 #maybelline #lipbalm | Aditya Madiraju @adityamadiraju | — | Estados Unidos | 89 |
| 16 |  I Tested 32 New Drugstore Beauty Launches... Save Your Money | | 226.1K | Estados Unidos | 89 |
| 2 |  2025 YEARLY FAVOURITES 😍 Mega Recommendations ❤️ | | 67.8K | India | 91 |
| 1 |  NOT a dupe but the L’Oréal Blurfiller is the winner hands down for me! 🏆⭐️ | Sarah Palmyra @sarahpalmyra | 67.5K | Estados Unidos | 91 |
| 9 |  Ethereal Soft Glam 🧚🏻 #grwm | | 46.9K | Estados Unidos | 89 |
| 13 |  My updated skincare routine at 31 years old! | Sarah Palmyra @sarahpalmyra | 41.5K | Estados Unidos | 89 |
| 7 |  Full face review of Rhode Skin! Do you agree with my hot takes? What brand should I do next? | Sarah Palmyra @sarahpalmyra | 33.0K | Estados Unidos | 90 |
| 19 |  I tried to recreate the Blythe doll makeup look! | Smitha Deepak @smithadepak | 22.5K | Estados Unidos | 89 |
| 3 |  Part 2 of my full face of Rhode Skin! Let me know what brands you want to see next | Sarah Palmyra @sarahpalmyra | 17.5K | Estados Unidos | 90 |
| 15 |  Makeup refresh for 2026 | Speed Beauty by Caroline Barnes @speedbeautybycarolinebarnes | 13.5K | Reino Unido | 89 |
| 18 |  SCHOOL NURSE VLOG 🧸🩷🌸 | madi's nursing journey @madisnursingjourney | 6.3K | Estados Unidos | 89 |
| 6 |  LUXE BEAUTY FOR LESS | Are these high street dupes really identical? | Speed Beauty by Caroline Barnes @speedbeautybycarolinebarnes | 5.5K | Reino Unido | 90 |
| 5 |  TRYING NEW LANEIGE TINTED LIP SERUMS | | 5.4K | — | 90 |
| 8 |  Affordable Skincare and Makeup for Spring 2025 | Speed Beauty by Caroline Barnes @speedbeautybycarolinebarnes | 5.0K | Reino Unido | 90 |
| 11 |  My favourite Summer lipsticks for 2025 | Speed Beauty by Caroline Barnes @speedbeautybycarolinebarnes | 3.6K | Reino Unido | 89 |
| 10 |  Barely there makeup Spring 2025 | Speed Beauty by Caroline Barnes @speedbeautybycarolinebarnes | 2.7K | Reino Unido | 89 |
| 14 |  TESTING TRULY BEAUTY PRODUCTS | *lip plumping balm, coco rose body butter & unicorn locks hair mask* | Alexandra Kleinert @alexandrakleinert | 0 | Canadá | 89 |